A box price is not a single number; it is the combination of several variables. If you understand them you can plan your budget accurately and avoid unnecessary cost.
In offset printing, costs such as plate preparation, machine setup and the cutting die are one-off. That fixed cost is divided across the total quantity. This is why there is a significant difference between the unit price of 500 boxes and 5,000 boxes.
Practical advice: estimating a year of demand and printing it in one run is far more economical than printing the same job three times. However, if information may change (address, campaign, contents list), do not over-print.
Boxes are printed nested on large sheets. How many boxes come out of one sheet directly affects cost. Sometimes a few millimetres of change in box dimensions increases the yield per sheet and noticeably lowers the cost.
If you have flexibility in your dimensions, tell us — we will calculate the most efficient layout and make a recommendation.
Board is a significant part of the cost. If 300 gsm is enough instead of 350 gsm, or coated board does the job instead of bristol, you save without compromising quality.
There is a difference in plates and machine setup between single-colour and four-colour (CMYK) printing. Minimally designed, single-colour boxes look elegant and are more economical.
Lamination (matte/gloss), foil, embossing and spot UV add value to a box, but each is a separate production step. If your budget is tight, applying foil only to the logo rather than laminating the whole box creates a strong effect.
A cutting die is prepared once for each new size and that is a one-off charge. When you reorder the same size the die charge is not applied again — which is why second orders are always cheaper.
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